Performance Manager/PPC Specialist

Ukraine, Kyiv
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Description

QArea Ltd. is an outsourcing IT company. We are looking for the Performance Manager / PPC Specialist to join our friendly team in Kyiv. Your primary objective is to build, execute and report on an inbound campaign strategy for acquiring leads.

QArea Ltd. is the community of passionate developers who create specialized products to help developers – powerful tools for the transparent, scalable and secure development experience. We are the company with an appraised CMMI-DEV Capability Maturity Level 3 team working in Ukraine. We are proud to fill the niche of appraised, highly customer-oriented companies ready to work on projects for our clients.

Requirements
  • Experience in B2B/SaaS;
  • Proven track experience of working with different types of paid channels (with a focus on Google Ads and Facebook Ads) for international markets;
  • Deep knowledge of Google Analytics and other systems;
  • Experience in working with GTM;
  • SEO expertise will be a huge plus;
  • Ability to think and perform both tactically and strategically;
  • Upper-Intermediate English;
  • Analytical skills.
Responsibilities
  • Build and execute inbound marketing strategy with the focus on lead generation;
  • Develop and implement lead nurturing tactics for multiple campaign streams;
  • Grow acquisition and efficiency across paid channels (paid search, paid social media, re-targeting, content syndication, display);
  • Optimize the lead path to conversion;
  • Measure and report the performance of digital campaigns (ROI, KPIs etc);
  • Leverage web analytics data to derive actionable insights about site experience and web users;
  • Conduct deep daily analysis to determine campaign effectiveness and identify opportunities.
Benefits

We offer:

  • International projects and interesting challenging tasks;
  • Ability to grow professionally;
  • Good compensation package depending on your results;
  • Great team and loyal working schedule.
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