- SolutionsDevelopment, testing
- Technologies
GitLab, Golang, Jenkins, React Native, React.js
- Country United States
Challenge
The client approached QArea with a unique idea in mind. Like many people, they were fed up with fad diets that were either useless or downright harmful, and wanted to turn things around. The idea was a social application that allowed users to take and share photos of their food, and have Pro users offer their feedback and suggestions with the ultimate goal of improving one’s eating habits.
Together with the client, we settled on developing the solution exclusively for mobile devices because users now prefer to engage in any kinds of social interactions on their smartphones anyway. The key challenge of this project was to implement all the different functionality in a streamlined way in one app, so that users wouldn’t get overwhelmed with the number of features and could easily complete the desired action with a minimum number of steps. Here are the most vital features the client wanted to see in the application:
- Taking, enhancing, and uploading photos of meals
- Adding descriptions and answering questions about the meals
- Following other users and becoming part of communities
- Getting professional feedback from licenced dieticians
- Planing upcoming meals, implementing the dietician feedback
- Identifying ingredients required for preparing a meal
- Shopping for the necessary ingredients within the app
This was a full-cycle diet planner app development project, meaning the QArea team was involved at every stage of the process, from UI/UX design to testing the finished application. As the client wanted to break into the emerging market as quickly as possible, time was of the essence as well.
Project Duration
6 months
Team Composition
Designers – 1
PM -1
Developers – 4
Testing & QA – 1
Solutions
As it’s often the case with full-cycle projects like this meal planning app development endeavor, we started by performing a market research and analyzing the closest competitors to see which solutions worked for other companies and which didn’t. We also spoke with the members of the target audience of the application — health-conscious people who wanted a simple and engaging way to transform their eating habits and connect with others — to find out what they would like to see in the application.
After that, our design team started working on the UI/UX design of the solution. We went for a lightweight, food-centered design and paid special attention to the application’s logic. Our goal was to minimize the number of screens needed for a user to complete their goal, whether it’s to get feedback for the recent meal or plan the next grocery shopping trip.
Once the design was ready and approved by the client, we moved on to the next important part of the diet planner app development project — the development itself. The development team included a project manager, a tech lead and solution architect, two front-end developers, an iOS developer, and a QA engineer. We applied management and business solutions based on our own experience and tech expertise.
We used React and React native for the front-end parts of the application and Golang as the back-end development technology. For the administration side, we used WordPress, which allows administrators to fill the web store with new products and configure them with custom options. Also, we implemented the PrestaShop eCommerce solution for reliable order processing.
The final stage of the project on our side was quality assurance, intended to make sure the application is ready for wide release. This was a particularly crucial step because users have come to expect a flawless UX and steady performance, and won’t settle for anything less. To ensure the superb quality of the product, we used comprehensive QA methods, including GUI, security, configuration, compatibility, and stress testing.
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Results
Due to the cohesive work both by the development team and the client, the project was realized in a short period of time and within the budget limits. The whole meal planning app development project took us six months, from the initial discussions with the client to handing over the finished and fully tested application. Now the project is at the commercial stage that allows us to get feedback from real users. The client is fully satisfied with the results of our cooperation and with the solution delivered.
87%
Satisfaction rate
57%
Conversion of mobile app
7%
Bounce rate decrease
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In-depth familiarity and practical experience with key technologies are one of the cornerstones of successful software development and QA. But it also takes specific knowledge of the industry to develop a solution that meets the expectations of the stakeholders and propels its owner to success.
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